Post by account_disabled on Dec 23, 2023 22:01:27 GMT -5
The best way to do this is to display your exact business name address and phone number in the header and footer of your website. This will ensure that all pages of your website displayed in search results show the correct NAP data. You can then submit this information with the same spelling and format along with your URL to external or thirdparty sites or directories. SEO StatsImage source bluecorona.com Google My Business When you search for a local business on Google youll notice that some results appear before others with links to the website and location on Google Maps. These are Google My Business GMB. One way to get more traffic to your website is to optimize your GMB listing. You can create a business profile on Google for free and customize it to present your business in the best possible way. Add opening hours store signage and images of some products and respond to reviews.
Again all your data must be accurate. However Google My Business allows you to include a call tracking number in addition to your business number. This will not negatively phot editor affect the consistency of your NAP. Call tracking is useful because it allows you to log calls and keep track of important metrics such as call duration and call volume. In addition it helps spam calls. You can use call tracking with your business phone system to keep all your data in one place. If your business uses call tracking add it to your My Business profile. Always list the call tracking number as the primary number. Your companys main line should be listed as an additional phone number. Other listings and business directories Other listings and business directoriesImage source onthemap.com Online directories fall into three main categories Local directories Online directories related to a specific city or region.
Registering with local directories can be helpful because it gives search engines more proof that you actually exist in your location. Additionally you may collect data about local customers for targeted marketing and ecommerce personalization . National catalogs National directories attract more visitors so it can be beneficial to get traffic to your site. However they are not targeted so a smaller percentage of these visitors are likely to be converted into customers. Industry catalogs If you know of any reputable industry directories you should prioritize listing your business in them. Social media Do a quick audit of your social media profiles by searching for your company Twitter your company Instagram etc. Check that you have an account on each platform. Eliminate any duplicate fake or inactive accounts. Finally check your NAP data. Do all your accounts have the same information listed on your website Schema markup One last tip to improve your local SEO Add local business markup to your Schema.
Again all your data must be accurate. However Google My Business allows you to include a call tracking number in addition to your business number. This will not negatively phot editor affect the consistency of your NAP. Call tracking is useful because it allows you to log calls and keep track of important metrics such as call duration and call volume. In addition it helps spam calls. You can use call tracking with your business phone system to keep all your data in one place. If your business uses call tracking add it to your My Business profile. Always list the call tracking number as the primary number. Your companys main line should be listed as an additional phone number. Other listings and business directories Other listings and business directoriesImage source onthemap.com Online directories fall into three main categories Local directories Online directories related to a specific city or region.
Registering with local directories can be helpful because it gives search engines more proof that you actually exist in your location. Additionally you may collect data about local customers for targeted marketing and ecommerce personalization . National catalogs National directories attract more visitors so it can be beneficial to get traffic to your site. However they are not targeted so a smaller percentage of these visitors are likely to be converted into customers. Industry catalogs If you know of any reputable industry directories you should prioritize listing your business in them. Social media Do a quick audit of your social media profiles by searching for your company Twitter your company Instagram etc. Check that you have an account on each platform. Eliminate any duplicate fake or inactive accounts. Finally check your NAP data. Do all your accounts have the same information listed on your website Schema markup One last tip to improve your local SEO Add local business markup to your Schema.